Highest Price

The goal when you list your home for sale is to achieve the highest possible price for it.

This seems like an obvious goal for any home seller, yet it is often lost during the campaign.

Agents will focus on days on market, clearance rates or the reserve price. None of these indicators should ever supersede the vendor’s ultimate goal,

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Do You Have A Buyer

The best agents will always be able to introduce buyers to your property without asking for any money. If an agent claims to have a buyer, as most real estate agents will, that should negate the need for spending money upfront on advertising. Unfortunately, many agents will initially ask a seller to spend money advertising their house (and their agency).

While market conditions are relatively healthy at present, the best buyers will always make themselves known to most of the agents in the area they wish to buy into.

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Confidential

 

Nearly every buyer asks the question – “Why are the owners selling?” The answer to this seemingly innocent question can have far reaching effects during any negotiation process.

Buyers are always amazed how often an agent will disclose the personal details of their paying client, the homeowner. Innocuous responses such as ‘the owners are going their separate ways’ or ‘they cannot afford to hang onto this investment home anymore’.

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